This video presentation was part of the Self-Publishing Advice Conference at the London Book Fair. It is a free online author conference that showcases the best self-publishing advice and education for authors across the world—harnessing the global reach of the Alliance of Independent Authors, a non-profit association for self-publishing authors.
Bublish Founder Kathy Meis presented, “Book Marketing Basics: 5 Foundations & 5 Strategies.” Whether you’re new to indie publishing and book marketing or have tried marketing before and been unhappy with the results, this session will show you how to build a strong foundation for your marketing efforts and embark on five simple and effective marketing strategies that work when that foundation is in place. By the end of this session you’ll:
1. Understand the five foundations that need to be in place before effective marketing can begin.
2. Learn five marketing strategies to reach and grow your audience.
3. See how this simple and effective system works.