Welcome to the digital divide—the age where artificial intelligence and software dictate the future of work.
Estimates reveal that over 50% of today’s jobs will get completely transformed or cease to exist in the 2020s due to massive levels of automation and the rise of digital platforms. In contrast, new promising roles and skills will emerge, and your time to master the right career principles to succeed in this scenario is now.
Mind Definition, Defining MBA Principles for Career Success in the Digital Age brings corporate-level insights into the most promising jobs of the future. The book shows how modern professionals must prepare and strategize for the most rewarding and fulfilling careers of the 21st century.
Vin B. Bittencourt is a Brazilian-American author, lecturer, and media industry professional based in Los Angeles, California, with over ten years of digital transformation experience at global companies in Film & Television, including Sony Pictures Entertainment, Netflix, and Roku. In Mind Definition, Defining MBA Principles for Career Success in the Digital Age, he shares unique career accelerating strategies for the networked economy.
Vin holds a Bachelor of Science in Marketing from California State University, Northridge, and a Master of Business Administration (MBA) from Loyola Marymount University, Los Angeles. He writes on diverse business topics, including personal career strategy, entrepreneurship, and media technology. His latest initiative is the training platform Mind Definition, specialized in business education for emerging professionals. For more information, visit www.minddefinition.com
The biggest misconception about careers is the assumption that professionals invariably grow and get promoted solely on their dedication and talents. They don't. And while these two elements are important, by themselves, they don't define who gets to the top in the long-run - in fact, if you pay attention, you'll identify way too many talented and dedicated people actually getting stuck in their careers, often blaming the unfair system or complaining about luck.
So if career fulfillment and success it's not about dedication and talent, it is about what? What is the hidden secret? The hidden secret is the quality of projects and experiences inside the company, where the best ones are reserved for a small subset of people connected with the top.
This book brings practical insights on what professionals must do to join these influential networks and get access to career accelerating projects.
Book Excerpt
Mind Definition
Here’s a universal truth about work: most people have jobs; some people have careers; few people have a true calling. Which do you have? If you are to find purpose, prosperity, and meaning in life, you must at least aim for a career—and that requires a solid vision, preparation, and smart choices. Beyond having a game plan, every person must operate within the three “must-haves” of every career acceleration: 1) the right company; 2) the right boss; and 3) the right assignments. It’s absolutely critical to find this magical triad, as a person’s growth and earning potential are directly related to the quality of the people and the projects one contributes to. Most people understand they get paid for their knowledge and skills. What they forget is that neither knowledge nor skills are measured in time or years of experience; they are measured in the quality and impact of projects and assignments—something the language of business calls results.
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