In the book, David shares his wisdom and sales secrets, tells humorous and inspiring stories, and asks introspective questions to guide you on the path of success. No more layoffs, tyrannical bosses, or the 9 to 5 grind. Freedom awaits you and it begins by saying “Yes” to sales and getting real with Coach David Stern. In ARE YOU FOR REAL?! you will learn how to:
Get real about your excuses and put them behind you
Find perpetual job security through sales
Sell yourself to sell your product
Cultivate effective communication skills
Turn “No’s” into “Yes’s’ through persistence
Develop essential negotiation and decision-making skills
Set realistic short-term goals while focused on the big picture
Plan for success and prepare for the unexpected
Create a work/life balance through proper time management
Driven by a conviction that the business of selling creates freedom, David brings an exceptional 40-year career as a salesperson, speaker, coach and author of Are you for real?! (Aviva, 2015), an inspiring sales-career survival guide. He empowers all types of individuals to new heights, thanks to his time-tested methodologies, an ability to motivate others beyond their expectations, and his genuine joy in seeing others succeed.
David’s entrepreneurial spirit was ignited early in life from parents who owned an Oriental rug company. At 15, he launched a business brokering the sale of used appliances, earning the princely sum of $200 per month in the 1970s. Upon graduating high school, he secured an entry level job at a bank and quickly rose to managerial roles, becoming vice president six years later. David’s warmth, sincerity and passion for person-to- person business would become an asset throughout his sales career, spanning many industries.
Is what you do as a salesperson - or as a person for that matter - intentional and with purpose? Starting each day with purpose is key to your success.
Book Excerpt
Are You for Real?!
When you wake up in the morning, you know exactly where you have to be at 9:30 a.m. The day has a definite contour with firm appointments and meeting times. Your job now is just to be the best salesperson you can be. Everything happening that day is scheduled on the computer or in a notepad. You eat a good breakfast and get fired up for the day with some coffee. By the way, if you’re a salesperson on the road, always have an extra shirt and tie in the car. I have one in the trunk that is wrapped in plastic just in case I pig out or I spill coffee on my nice white shirt.
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