Build Smarter. Lead Stronger. Grow Faster.

In a world where over 80% of startups fail within 20 years, Business by Blueprint offers a proven roadmap to beat the odds. Written by Dr. Chris Alexander—entrepreneur, engineer, and successful founder—this book delivers the iCORE Framework: a powerful, practical system for designing, building, and scaling a business that lasts.

Through candid storytelling, real-world case studies, and hard-earned lessons from decades of consulting and company-building, Dr. Alexander breaks down what separates thriving business from the rest. Whether you’re a first-time founder, seasoned executive, or team leader looking to scale, Business by Blueprint shows you how to:

Identify marketplace gaps others miss
Connect with people in ways that drive momentum
Operate using scalable, repeatable processes
Rally your team around a common vision
Expect on-time, measurable results

Filled with assessment tools, scorecards, and insights from companies that made it, and some that didn’t, this is your go-to manual for achieving extraordinary growth without losing your mind, your team, or your purpose.

Big dreams need solid plans. Here’s the blueprint. Start building.